Working with the search company Looksmart, myself and another designer were charged with creating various Vertical sites dedicated to in-depth search results focued on different categories. This one was a vertical focused on childrens education and entertainment, and our team came up with the nonsensical name Zinkle. Another Science-based vertical was focused on discovering the natural elements found in the wilderness of California, the Zoetic Zone. There were many others that both were executed and some that were left on the meeting room floor.