I was brought in to work with Virgin America during a critical time in their lifespan: cutover to the backend system called Sabre. My goal was to make the backend change as invisible on the frontend as possible. The way I achieved this was to work closely alongside the development team to streamline the user experience flow on a sitewide basis. I did wireframes in Omnigraffle that outlined the user experience flow and justified my rationale. Then, once these were approved I built psd mockups and sometimes built functional html mockups. Working in-house with Virgin was a wonderful experience.